Justdial data reveals 62% rise in searches for Golden Retrievers as traditional breeds decline
- Sub Editor
- 4 days ago
- 2 min read
Updated: 3 days ago
Five metropolitan areas including Delhi, Hyderabad, Bangalore, Lucknow, and Kolkata have driven the 62% national increase in Golden Retriever searches
Siberian Huskies have experienced a 23% growth in search interest with Mumbai leading at 22% among four major cities
Exotic bird searches have increased by 26% nationwide while Mumbai shows a remarkable 68% spike in Love Birds interest
Labrador searches have fallen by 16% while Pomeranians show an even steeper decline of 25% nationwide
India’s pet landscape is experiencing a remarkable transformation, with Golden Retrievers emerging as the nation’s new favourite dog breed. Search data from March 2024 to February 2025 by Justdial, India’s No. 1 local search engine, reveals a stunning 62% surge in Golden Retriever searches nationwide, signaling a significant shift in the country’s pet preferences.
The capital city leads this golden revolution, with Delhi recording an extraordinary 117% increase in Golden Retriever searches. Other major metropolitan areas follow this trend, with Lucknow showing a 32% rise, Kolkata 26%, Hyderabad 18%, and Bangalore 17%. This widespread interest spans diverse geographical regions, indicating a national rather than regional phenomenon.
As Golden Retrievers capture India’s heart, traditional favourites are experiencing a decline. Labrador searches have fallen by 16%, while the once-popular Pomeranian breed has seen a dramatic 25% drop. Even German Shepherds, long considered a staple in Indian households, registered a slight decrease of 2%, further emphasising the shifting landscape of canine preferences across the country.
The trend toward larger, more energetic breeds extends beyond Golden Retrievers, with Siberian Huskies seeing a 23% increase in searches nationally. Mumbai leads this trend with a 22% surge, followed by Indore (20%), Chandigarh (16%), and Delhi (7%). This growing interest in cold-weather breeds in India’s predominantly warm climate suggests pet enthusiasts are increasingly prioritising distinctive appearance and personality over environmental suitability.
Beyond canines, India’s avian interests are also evolving. Searches for exotic birds increased by 26% nationwide, with notable growth in Delhi (6%) and Mumbai (4%). Love birds, in particular, have captured significant attention with a 27% national increase, driven largely by Mumbai’s remarkable 68% surge in search interest.
These shifting preferences reflect broader changes in Indian lifestyles, with more spacious living arrangements in urban areas potentially enabling ownership of larger dog breeds. The trend also aligns with global patterns where distinctive, social media-friendly pets have gained popularity as companions and status symbols in the digital age.
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